Legal Issues of Web 2.0 and Social Media

Ark Group's Legal Issues ofWeb 2.0 and Social Media report is the first of it's kind, offering a comprehensive guide to the legal risks and challenges created by the use of social media in the work place.

Whether your organisation utilises blogs and wikis in an official capacity or your employees simply engage with social media during their lunch breaks, there are a host of potential legal pitfalls and ramifications that must be monitored. From intellectual property infringement and plagiarism to data protection and sexual harassment, this definitive reference guide reveals where issues may arise and provides critical guidance on how to mitigate them.

Ensure your employees stay on the right side of the law by gaining a thorough understanding of the following key topics:-

• Social media and copyright - authorship, ownership and duration;
• Copyright infringement and its implications;
• Social media and brands;
• Unregistered trade marks and passing-off;
• Registered trade marks, enforcement and infringement;
• Social media and other issues of civil law; *Social media and criminal law - harassment, obscenity, public order, incitement of racial hatred, terrorism and contempt of court;
• Improper uses of public electronic communications networks;
• Unfair commercial practices;
• Social media in the legal context;
• The social media landscape and what is yet to come;
• Opportunities and risks imposed by social media; and more -

Real life, practical examples of both previous and current court cases are featured throughout the report. It also provides vital insight into mishaps that have occurred and how organisations have successfully managed them to avoid legal action and protect their reputation.

You will also find crucial guidance on how to ensure your organisation's intellectual property is protected and the steps you should take if this is breached by another organisation. In an era when news and gossip spread at the speed of light and your company's reputation can be destroyed at the click of a mouse, you simply cannot afford to leave such matters to chance.