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The Cambridge Handbook of Consumer Privacy

Edited by: Evan Selinger, Jules Polonetsky, Omer Tene

ISBN13: 9781108971461
Published: December 2020
Publisher: Cambridge University Press
Country of Publication: UK
Format: Paperback (Hardback in 2018)
Price: £32.99
Hardback edition , ISBN13 9781107181106

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Businesses are rushing to collect personal data to fuel surging demand. Data enthusiasts claim personal information that's obtained from the commercial internet, including mobile platforms, social networks, cloud computing, and connected devices, will unlock path-breaking innovation, including advanced data security. By contrast, regulators and activists contend that corporate data practices too often disempower consumers by creating privacy harms and related problems. As the Internet of Things matures and facial recognition, predictive analytics, big data, and wearable tracking grow in power, scale, and scope, a controversial ecosystem will exacerbate the acrimony over commercial data capture and analysis. The only productive way forward is to get a grip on the key problems right now and change the conversation. That's exactly what Jules Polonetsky, Omer Tene, and Evan Selinger do. They bring together diverse views from leading academics, business leaders, and policymakers to discuss the opportunities and challenges of the new data economy.

  • Proposes a new view of the consumer privacy debates
  • Provides an interdisciplinary account of consumer privacy issues that includes contributions from industry leaders, activists, and policymakers
  • Offers new pathways forward to move us beyond the current consumer privacy impasses

Consumer Law, Data Protection
DescriptionContentsResourcesCoursesAbout the Authors
Table of Contents
1. Consumer privacy and the future of society'
Jules Polonetsky, Omer Tene and Evan Selinger
Part I. The Pervasiveness and Value of Tracking Technologies:
2. 'Data brokers – should they be reviled or revered?
Jennifer Barrett Glasgow
3. In defense of big data analytics
Mark MacCarthy
4. Education technology and student privacy
Elena Zeide
5. Mobile privacy expectations: how privacy is respected in mobile devices
Kristen Martin and Katie Shilton
6. Face recognition, real-time identification, and beyond
Yana Welinder and Aeryn Palmer
7. The city as platform: enhancing privacy and transparency in smart communities
Omer Tene and Kelsey Finch
Part II. Ethical and Legal Reservations about Tracking Technologies:
8.Americans and marketplace privacy: seven Annenberg National Surveys in perspective
Joseph Turow
9. The Federal Trade Commission's inner privacy struggle
Chris Jay Hoofnagle
10. Privacy and human behavior in the information age
Alessandro Acquisiti, Laura Branimarte and George Lowenstein
11. Privacy, vulnerability, and affordances
Ryan Calo
12. Ethical considerations when companies study – and fail to study – their customers
Michelle N. Meyer
13. Algorithmic discrimination vs. privacy law
Alvaro Bedoya
14. Children, privacy, and the new online realities
Stephen Balkam
15. Stakeholders and high stakes: divergent standards for do not track
Aleecia M. McDonald
16. Applying ethics when using data beyond individuals' understanding
Martin Abrams and Lynn Goldstein
Part III. International Perspectives:
17. Profiling and the essence of the right to data protection
Bilyana Petkova and Franziska Boehm
18. Privacy, freedom of expression, and the right to be forgotten in Europe
Stefan Kulk and Frederik Zuiderveen Borgesius
19. Understanding the balancing act behind the legitimate interest of the controller ground: a pragmatic approach
Paul de Hert and Irene Kamara
Part IV. New Approaches to Improve the Status Quo:
20. The intersection of privacy and consumer protection
Julie Brill
21. A design space for effective privacy notices
Florian Schaub, Rebecca Balebako, Adam L. Durity and Lorrie Faith Cranor
22. Enter the professionals: organizational privacy in the digital age
J. Trevor Hughes and Cobun Keegan
23. Privacy statements: purposes, requirements, best practices
Mike Hintze
24. Privacy versus research in big data
Jane R. Bambauer
25. A marketplace for privacy: incentives for privacy engineering and innovation
Courtney Bowman and John Grant
26. The missing role of economics in FTC privacy policy
James Cooper and Joshua Wright
27. Big data by design: establishing privacy governance by analytics
Dale Skivington, Lisa Zolidis and Brian P. O'Connor
28. The future of self-regulation is co-regulation
Ira Rubenstein
29. Privacy notices: limitations, challenges, and opportunities
Mary Culan and Paula Bruening
30. It takes data to protect data
David A. Hoffman and Patricia A. Rimo
31. Are benefit-cost analysis and privacy protection efforts incompatible?
Adam Thierer
32. Privacy after the agile turn
Seda Gurses and Joris van Hoboken