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A Guide to Intellectual Property in the Financial Services Market


ISBN13: 9780406931436
ISBN: 0406931437
Published: May 2002
Publisher: LexisNexis Butterworths
Country of Publication: UK
Format: Hardback
Price: Out of print



In the knowledge-based global economy, intellectual assets often supersede physical assets as the basis of corporate value. Consequently intellectual property law has become increasingly important for lawyers working in or with the financial services sector. This text covers those aspects of intellectual property and information technology law specifically related to financial services.

Subjects:
Intellectual Property Law
Contents:
1. The marketing of financial services: - services marks protection e.g. Halifax v UDL - passing off e.g. HFC v HSBC - copyright in documents e.g. Hambros v Schroder - advertising control - comparative advertising e.g. RBS v Barclays - online and telephone selling (E-commerce) - Patents - Domain Names.
2. Financial Services and the customers: - confidentiality - databases and customer lists.
3. Assets of the Financial Services industry: - goodwill - databases - valuation of IP and IT 4. Employment and the Financial Services Industry: - IP and employees - Problems associated with sales forces - Post employment restrictions.
5. Insolvency and the Financial Services Industry: - IP rights as security - IP and insolvency - IT contracts 6. Software and the Financial Services Industry: - software agreements - product liability - protection of software and systems.
7. Data Protection and Financial Services: - data protection regulation